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Company Performace Analysis
Pazdera, Lukáš ; Škopková, Lucie (referee) ; Kocmanová, Alena (advisor)
This bachelor thesis focuses on performance financial analysis. It analyses financial situation of Kofola a.s. in 2012 – 2014 with use of basic methods of financial analysis. In the first part there are theoretics of financial analysis, in second part is performed the financial analysis and in the third part are suggestions of improvements of current situation of the company.
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Competitive Strategy of a Company
Kazimírová, Barbora ; Grolíková, Lenka (referee) ; Bartes, František (advisor)
This thesis deals with the design of the company's competitive strategy. Based on an analysis of the surrounding and internal environment of this company, several suggestions for possible strategies will be developed. One of these strategies is an optimal strategy that is subsequently declared as a corporate strategy.
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Business Plan in Field of Specialized Sporting Activities
Volavý, Marek ; Malý, Vojtěch (referee) ; Mašterová, Lucie (advisor)
Záměrem diplomové práce je předložit podnikatelský plán, jehož podstatou je založení obchodní společnosti a realizace v oblasti specializovaného sportovního odvětví „powerkitingu“. V první části práce se věnuji teoretickým východiskům, které jsou dále aplikovány a rozvedeny v praktické části. Zde se zabývám vlastním založením firmy, její struktuře, analýze okolí a marketingové strategii spolu s vyhodnocením rizika a rentability. Dále jsou zkoumány možnosti rozvoje firmy. Na závěr je provedeno zhodnocení předloženého plánu.
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Analysis of Business Environment
Stískalová, Radka ; Kubajura, Pavel (referee) ; Breinek, Pavel (advisor)
This bachelor's theses deals with analysis of the entrepreneurial environment of the company ALBO okna - dveře, s.r.o. . With the help of SWOT analysis, passportisation and Porter's analysis of five rival companies an analysis of the entrepreneurial environment, in which the company ALBO okna - dveře, s.r.o. is situated, will be carried out. This theses also comprises the evaluation of opportunities and risks resulting from the given entrepreneurial environment.
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Possibilities of Companies Advertisement of Fairs
Budínská, Lucie ; MBA, Kateřina Čapková, (referee) ; Dvořák, Jiří (advisor)
The bachelor's thesis is focused on promotion EXCON copmany, Ins. at the trade fairs. It contains information about the company being analyzed, the general advertising and advertising at trade fairs. Methods and examples of promotion at the trade fair, ways to prepare and implement the exhibition to meet all the required targets. Above all this bachelor's thesis is focused on proposition of the optimal structure of advent at the trade fairs.
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Change of motivation System in Process Management in the Company
Khasanov, Gleb ; Veselý, Josef (referee) ; Putnová, Anna (advisor)
This bachelor thesis focuses on the analysis and further design of the existing incentive system in AMZ. The theoretical part of this thesis will analyze the basics of human motivation as well as effective tools to improve motivation. The practical part of this thesis consists of a questionnaire survey and suggestions for the implementation of new elements in the existing motivation system at AMZ s.r.o. on a system level.
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The influence of automation of machining processes on the passage of the order through the company
Pavelka, David ; Marek, Tomáš (referee) ; Marek, Jiří (advisor)
The goal of this master's thesis is valorisation of automation influences, affecting machine processes, which has strong importance on the passage of the order through the company. Master's thesis is processed in cooperation with FERMAT CZ, s.r.o company, which is based in Based. Theoretical part is focused on detailed research of current state of science and technology and system analysis of solved problems. Practical part is focused on design proposal and evaluation of changes in the production of the mentioned company. All the details are based on calculations, tables and graphic illustrations in the text of the final thesis.
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